by Smitha Satpute | Oct 10, 2021 | Digital Marketing
I often get asked this question, ‘What is a good audience size for running your Facebook or LInkedIn Ads?’. There is no one-size-fits-all answer to this question and every business is unique and thereby the audiences and needs can be different. That said,...
by Smitha Satpute | Oct 19, 2019 | General
Earlier this week, I was in a client meeting – there were different teams across functions in the conference room. I made a recommendation, and as I generally do, provided a rationale backed with experience and research stats that supported the recommendation. There...
by Smitha Satpute | Apr 15, 2018 | Digital Marketing
With businesses, brands and consumers constantly online, one often gets to hear that digital marketing is the only way to stay ahead. When you’re a small business owner the online world and its jargon can seem intimidating. My attempt is to demystify ‘Digital...
by Smitha Satpute | Nov 16, 2017 | Customer Relationships
This is blog #5 in the series ‘Demystifying digital marketing’ In the earlier four blogs of the series, we saw why it’s crucial to first build your digital presence, optimise your digital strategy, role of social media advertising and the need to analyse to turn...
by Smitha Satpute | Oct 30, 2017 | Digital Marketing
This is blog #4 in the series ‘Demystifying digital marketing’ In the earlier three blogs in the series, we saw why it’s crucial to first build your digital presence, optimise your digital strategy and the role of social media advertising. It is critical to find out...
