by Smitha Satpute | Oct 23, 2017 | Digital Marketing
This is blog #3 in the series ‘Demystifying digital marketing’ In the two previous blogs in the series, we saw why it’s crucial to first build your digital presence and optimise your digital strategy. Before you start developing your social media advertising strategy,...
by Smitha Satpute | Oct 14, 2017 | Digital Marketing
This is blog #2 in the series ‘Demystifying digital marketing’ In my previous blog, we delved into the need to build your digital presence. Once the website is up & the social media channels are setup, a common observation is that the focus shifts to content &...
by Smitha Satpute | Sep 17, 2017 | General
There is no set-in-stone instruction for becoming an entrepreneur … different people take different paths. Back in 2008 when I first met Deepa Soman, the need was to balance work and care of my toddler. Probably Deepa intuitively gauged my passion about technology and...